Every time we think of starting a business, we think of thousands of papers we need to fill in, wages that need to be paid to the workers and other things that scare us and prevent from starting own business. Living in the 21st century, we have a choice to look at this process from the other angle – online business gives you much more than you need to invest in the beginning. We will list five reasons for starting your own online business, and it is up to you to decide whether you want to start it. Remember – the only thing that matters the most is a good idea.
Initial costs are small when compared to what you could get
The initial reason why people do engage in the world of online business is zero cost in the beginning. When starting a business, you need an office – let’s stop there and not mention the other things you would need. With an online business, things are different – you need a PC, and you can work from your home. As for the co-workers – they can work from home also, so you don’t need to pay them to travel costs or anything like that. Not to mention that advertising techniques are almost free.
Much more space for creativity
Since you are your boss, you have the unlimited space for creativity. From products and service you are selling to the website layout – you can make everything according to your preferences. You can consult with the co-workers, but you have the final word.
24/7 availability to your customers
The best perk of having an online store is that you are available to your customers each day. In this way, the customers will make a bond of loyalty with you just because you show them respect and care. Nothing better than having loyal customers!
Convenience of your home
We have already mentioned that you don’t have to pay the office for your business – you work from home, from your bed if you want. You will not waste your time but instead, give it to your customers and make the relation between you much stronger. When you have a strong relation with customers, it means more money.
Social aspect – enforcing the connection between seller and buyer
Social platforms enable you much stronger relation and interaction with the customers. You will become more personal and establish great communication with your customers. In this way, your business becomes recognized and respected, while your customers will know where to buy a product they need next time.
As the technology is making progress every day, the business world also faces big changes. People decide to try their luck in online business jobs and even most successful companies in the world move their business online. It is because the Internet offers much more options for expanding, promoting and improving the business. You could not be in the better time than you are now – now it is time to start your own business online and make a significant leap in the world of online business.
SEO Consultant as the top online job for 2016
This type of job, although relatively new, emerged some 8 years ago in the real form of the job. Many companies around the world need to be among the top searched results, so they hire SEO consultant to do his part of the job. If you have worked with Google Analytics and you know the basics of SEO, this is the right job for you. You can work from home without any problems, train the employees to use SEO techniques and create optimization methods to bring your business to the whole new level.
Web Designer as the second most searched job
The Internet is growing everyday and thus the companies that present their services will need a good web designer. It is a type of job that does not require from you to be in the office, although it is sometimes better to be there due to better consultation with the developers who need to tell you what they want. Design the front pages, the whole websites of the companies or make templates for the websites – whatever you choose you will need to be in the communication with your colleagues and clients to make exactly what they want.
Social Media Consultant
Social media is a crucial part of every online business because social platforms enable these companies to be in touch with their clients and meets their needs. Many companies hire social media agents to have a direct and constant communication with the customers, with only one goal – to improve their business and drag more customers.
When you have a business company, you need to promote it as much as possible and try to drag attention of people who might like your product or service. Since the traditional ways of promoting are a bit expensive, especially for start ups, we will talk about alternate ways of promoting. Don’t get it wrong, these alternative methods can be as effective as the traditional ones, but you need to use them in the right way. We will talk about how to use them in the right way in some other article. Now we will present three ways for promoting your business.
Video ads – Youtube, Facebook, and other platforms
According to some researches, the best advertising tool will be video ad by the end of 2020. Video ads are not something new, but the use of this promoting has been increased in the past two years. Psychologically, the video ad had more potential to drag the potential customers when you compare it to the standard ads. Youtube is the no.1 place for the video ads, but other social media platforms also launched the possibility of video advertising.
Advertising through applications
We already have optimized mobile versions of websites, but in the next few years, the apps will replace those. It is easier to create the app than a mobile website that works smoothly. Google offers the possibility of app indexing and ranking, which means that business entrepreneurs will opt for apps instead of mobile websites.
The domination of mobile phones
Mobile phones already made a great impact on the people’s lives to that point where several countries faced the fact that mobile traffic was bigger than desktop traffic, What else do we need to say? Advertising via mobile phones is steadily rising, and by the end of 2018, it will completely erase the standard ways of advertising. It is partly because people use their mobile phones more than ever and partly because people got bored with the standard ways of advertising and they want to see something different.
Facebook became one of the main tools for promoting business in the last five years, partly because over 70% of people have created their Facebook profiles. It means that the desired product could reach all people potentially and find its target group much faster. If you have your business or startup, you should promote your business on the Facebook simply because your brand will quickly become known. Now we will list few reasons why your business should be on the Facebook.
Reaching many users
As we have mentioned, a lot of people have their Facebook accounts ( research says the number of people who have active Facebook profiles is 1,2 billion) which mean there is enough space for your advertising. You can reach many people and find those that are interested in your products or service, depending on what you sell.
Reach users from the other part of world
This aspect is exceptionally important because you can find your associates in the other part of the world. If you have customers from all around the world, you can find the associates or partners that will represent you and your product in some remote country. You can always do the job on your own without the partners, but in any case, you can find associates easily.
Easy to use and maintain
Facebook profiles are extremely easy for maintaining and creating. Adds you create using Facebook are easy to make and do not require any special skill to use to make these. Just have an idea what do you want to advertise and Facebook will guide you step by step to create and launch your idea. It is easier than any other social platform, and it gives you various options for promoting.
No investments – very cheap method of advertising
As you know, it does not cost you to use Facebook. Therefore, you can create your advertising campaigns for free – you can even combine free Facebook advertisements with paid Google AdSense advertising, and you can reach thousands and thousands of interested people.
About Our Magazine
Since we have a long tradition of business investments, we decide to start this magazine where you will read about business news, tips, and plans that you could use for your business models.